Great question! Lead Generation consists of identifying relevant businesses that are a good fit for your product/service. The goal is to reach out to those prospects, market your product/service, and convert them into paying customers!

Short answer – GROWTH! Lead Generation is the #1 driver of revenue for businesses and is the most effective way to build visibility and credibility. A consistent flow of leads is the best way to… 1. Improve scalability 2. Reach untapped markets 3. Build Awareness 4. Avoid stagnation!

Here’s just a few resources I use to find what you need: 1. LinkedIn Sales Navigator 2. Internal Databases/Algorithms 3. Good old-fashioned Manual Web Research and many, many more! The databases are refreshed regularly and are highly reputable. We can target nearly any industry in any location!

Yes! Email validation is free with every order! Our multi-step verification process checks each and every email up to ensure deliverability and legitimacy. We utilize MX, DNS, SMTP, and more technologies in determining validity of addresses. We also remove any duplicates and syntax errors as well!

1. Increase inbox hit-rate and avoid spam boxes 2. Be in compliance with bounce rate policies set forth by all major email service providers 3. Maintain and reach a higher sender reputation 4. Keep and improve IP address health for continued email campaign/deliverability success